A very messy last task before the Final. You have five people and one task and you need two teams. At this stage in the game numbers are important. You can’t split someone in half and have him or her do different things in different places and at different times. So we ended up with a team consisting of Ricky and Tom and a team consisting of Jade. Nick and Adam. Adam was told he was going to be the Team Leader and the other team leader, decided between Ricky and Tom, was Ricky.
The task required them to come up with an affordable luxury product. Ricky and Tom went for male grooming products as they “knew” about those whilst the other team chose confectionary or something like confectionary but it might not be but it’ll be good honest.
Jade got stuck in to actually making the confectionary, whilst Nick and Adam tried out samples. Adam was of course out of his comfort zone although he tried hard to do something meaningful.
Ricky and Tom got their products together and came up with a dull brand name, packaging and set up a fairly sparse, minimalist demonstration area. Jade, Nick and Adam created a pretty interesting demonstration area and people from businesses, which traded, in similar products or at least the market segment sampled the products and questioned the teams.
The two teams then had to present to the same audience and respond to hard questioning. It soon became apparent that Ricky and Tom had it covered whilst the others struggled a bit.
Boardroom time. Double quick. Ricky and Tom well done see you in final.
Nick? He has a coffee shop business and should have made more of an impact in the task. Jade worked hard but maybe ended up with confused products with a confused market position. Adam, didn’t manage well and was out of his comfort zone.
Exit Adam. Jade did okay mostly, Nick continued to hide. Ricky looks a reasonable bet and Tom looks good at times but lacks overall awareness.
Jade v Ricky?
Only Lord Sugar knows.
The interviews next week should be interesting. They are usually difficult and the interviewers do not take prisoners.
I’ve no doubt that the final decision will come as a surprise to most people. Lord Sugar works in his own way and makes his own decisions. It may not make much sense to the rest of us however.
I’m not altogether sure that the candidates have been that great this year. They are all a lot younger than is perhaps ideal and they still have an awful lot to learn. Good luck to those in the final anyway.
Previous episodes –
BBC – The Apprentice 2012 – Episode 3
BBC – The Apprentice 2012 – Episode 4
BBC – The Apprentice 2012 – Episode 5
BBC – The Apprentice 2012 – Episode 6
BBC – The Apprentice 2012 – Episode 7
BBC – The Apprentice 2012 – Episode 8
BBC – The Apprentice 2012 – Episode 9
BBC – The Apprentice 2012 – Episode 10
BBC – The Apprentice 2012 – Episode 12